Canada Goose's flagship UK store. Regent Street, Soho, London.
Interior photography for retail design agency Double Retail, who specialise in store design.
Photography and Artistic Direction by Max McClure; who responded to the brand identity of outdoor cold weather clothing, by creating a style aesthetic that both reflects the character of the city of London, a highly dynamic place with an overall gritty feel, with the luxury fashion brand.
The resulting images leave us with an overall impression of quality, with a stylised edginess.